Forest Hill Mural - Crowdfunder Stretch Goal?

I’ve been pondering possible stretch goals for the crowdfunder.

For those who are unfamiliar, a “stretch goal” can be incorporated into a crowdfunder, allowing it to accept further money beyond the main target of the crowdfunder.

In this case I think it might be nice to try to raise an additional £1000 or so, which could be contributed to a fund (perhaps within the Forest Hill Society) for future public art projects in SE23. Any thoughts, @Michael and others?

What about a fund for maintenance.

That’s a very good idea. I did discuss maintenance with @Lionel - he said the first six months would be free and then there would be an adhoc charge whenever work was required. It’d be good to have some funds to cover this.

I think the crowdfunding needs to be clear about what the money is to be spent on, especially if it is going to a organisation that is not a not-for-profit. I don’t think it would be right to raise money for an undefined future project (although I do understand the wisdom behind doing this).

It may be worth building in a small contingency, just in case there are a few hundred quid of additional costs (beyond the fees to crowdfunder). If you didn’t spend all the money then Forest Hill Society could utilise the money in the short term for planting in the town centre, and there is no reason why future murals could not also be considered. But I wouldn’t make this a stretch target. When the project is successful, you would have a proven track-record to raise money again next year.

In terms of maintenance, I think you really need the graffiti-proof coating. It will reduce maintenance costs, makes it easier to clean, and actually helps to prevent staining from water flowing down the wall. It took about 15 years before the coating on the mural on the underpass wore away and moss, water damage and graffiti started to appear.

I agree. Stretch goals work best when they are tangible bonuses. Is there anywhere else we could get another pic done for a stretch goal ?!

Another suggestion for a stretch target could be lighting of some kind.

Possibly projection lighting, up lighters, down lighters on the artwork?

This could also act as extra street lighting after dark & make the artwork stand out.

I wonder if this would get complicated due to ongoing cost and maintenance? Happy to be proved wrong though - have new lights been fitted to any other street art in South London? We might be able to find out how they organised this.

Yes try Loughborough Junction for size. Quite impressive i think.

If the lighting is LED or projection I think the ongoing cost would be very minimal, the initial cost for set up probably a bit more - I think £1000 could set this up.

Others may know more than me.